Maserati celebrates 105 years of history
Indeed, it was 105 years ago that Alfieri Maserati joined forces with his brothers Ettore and Ernesto to open the "Alfieri Maserati" at number 1A on via de’ Pepoli, in the heart of Bologna.
The business was founded in Bologna on 1 December 1914, but officially the activities of the mechanical workshop began trading on 14 December. Another brother, Mario, contributed by creating the famous Trident logo (inspired by the Fountain of Neptune in the centre of Bologna) and their brother Bindo joined Officine Maserati in 1932, after Alfieri's death.
The first car to bear the Trident Brand was built in 1926. It was the Tipo 26, a racing car which debuted at the Targa Florio that same year, winning first place in the class up to 1.5 L, with Alfieri Maserati at the wheel.
As it begins the modernisation work at the Modena plant and plans a big event for May 2020, the Trident Brand celebrates its roots and its more than a century of history.
With the strength of its over a century of history Maserati is now ready to start a new Era: past and future will meet in May 2020, when the Brand will star on the world stage for the mobility of tomorrow. It is at the historic Viale Ciro Menotti plant itself that production of the new super sports car, rich in highly innovative technological features, is scheduled to start in 2020.
Major modernisation work is already in progress on the production lines, partly to accommodate an electric version.
At the same time, work has already started on a paint shop, a completely new addition to the facility.