Seat to open its multidisciplinary space in Barcelona
Seat will open the doors of its own multidisciplinary space in the heart of Barcelona by the end of 2018. The exclusive concept will rise at the corner between Paseo de Gracia and Avenida de Diagonal, at the intersection between the two main arteries of the Catalan city.
The objective of the Spanish carmaker's structure (to be developed on four floors for an area of approximately 2,600 square meters) is to become a reference point in Barcelona's cultural life and giving visitors insights into an innovative brand experience.
The project will be created, developed and implemented in particular by companies in the city's economic, cultural and design fabric.