New Fiat advertising campaign celebrates 2019 Grammy Award Winners Sting and Shaggy
The new Fiat teaser celebrates the 2019 Grammy "Best Reggae Album" winners, Sting and Shaggy,
The album topped the charts and give a sneak-peak at the upcoming advertising campaign featuring these two iconic artists and their forthcoming single.
The communications campaign includes a teaser featuring select scenes from Fiat's new advertising campaign, starring Sting and Shaggy, for the launch of a new special series as a tribute to the brand's 120th anniversary.
The campaing is helmed by illustrious director, Joseph Kahn, who also directed the music video for Sting and Shaggy's new single, "Just One Lifetime", of which Fiat is the media sponsor.
The campaign will launch in early-March, 2019.