Kia to increase its market share in Russia
In the course of 2018 Kia plans to further increase its market share in Russia on the back of the renewed vitality of the market.
This was anticipated by the CEO of the Kia Motors Rus division, Alexander Moinov. At the end of 2017, the Korean company increased its penetration in the Russian market to 11.4% of the total compared to 10.5% in the previous year.
Another local objective for Kia is to consolidate the distribution network, with a focus also on smaller cities.