Global partner Julius Bär extends partnership with Formula E until end of 2022/23 season
Leading Swiss private banking group Julius Bär has announced its continued partnership with Formula E, extending their long-standing affiliation as exclusive Global Partner until the end of the 2022/23 season.
The partnership extension, two years ahead of the next renewal, shows Julius Bär’s strong commitment to the ABB FIA Formula E Championship and what the series stands for - with a shared vision and mutual values to move towards a cleaner future, faster.
Julius Bär joined Formula E at the very beginning, announcing the partnership ahead of the first-ever E-Prix in Beijing around the Olympic Park and iconic Bird’s Nest stadium in 2014.
Over a series of five successive seasons, Julius Bär has activated at each event along with trackside branding and putting their name to Julius Bär pole position, with the fastest driver in qualifying receiving three bonus points.
The new season of the ABB FIA Formula E Championship started in Diriyah (Saudi Arabia) yesterday.