The European Abarth Day 2018 ended with extraordinary public success
Great success for the Abarth Day 2018, the official rallies that, from May to October, involved thousands of Scorpio enthusiasts who arrived in seven European circuits (Austria, France, Portugal, United Kingdom, Spain, Germany and Italy) totaling over 3,000 test drives on road and race track on board the new Abarth 595 range, developed in the name of its dual soul that embodies performance and style and the adrenaline Abarth 124 spider.
An even more exciting edition that of the 2018 just ended thanks to the numerous entertainment activities, from the authentic "rally experience" to the laps on the track alongside professional drivers, from parades with Abarth historical cars to stuntman acrobatics as well as engaging DJs set and animated gaming areas.
The success of Abarth Day accompanies that of the brand. The racing version of the 124 is a fresh winner of the R-GT world championship with about 40 category successes and the brand is growing in volumes of about 15% compared to 2017, thanks to the new Abarth 595 range recently presented at the Targa Florio.