The Abarth 124 spider becomes a star alongside Sting and Shaggy
The Abarth 124 spider becomes a star alongside Sting and Shaggy appearing in the official videoclip of their new single "Gotta Get Back My Baby" taken from the new album that is since 17-week at the top of the Billboard ranking in the Reggae section.
The official videoclip published on YouTube has obtained more than 2.3 million views in a matter of days and it was filmed inspired by the films and television series of the '80s and' 90s that featured the so-called Buddy Cops.
Two titles on all: Miami Vice and Bad Boys. The video set in Miami sees as protagonists Sting and Shaggy as detectives intent to convince their boss that they need a spider for their stalking in South Beach, hunting for the most dangerous woman in the country.
Fiat is also promoting the video internationally through its digital and social channels, for example, in the United States via Instagram, Twitter, Facebook and YouTube.